The Purpose Index is designed to help you think about some of the issues surrounding Purpose and how embedded it is in your organisation. 

Does your Purpose help:

  • Drive your business strategy?
  • Attract and retain talent?
  • Connect to your customers in a meaningful way?
  • Help grow your business?

Bringing your Purpose to life will change your business for good. Get it right and you can change the world.


The Purpose Index survey only takes 10 minutes of your time and will give you an instant snapshot of whether Purpose is driving the way you do business. Going through the process and assessing the results will help you understand where you stand with embedding your Purpose into your business operations.